"Our competitor dropped prices last night. We found out on Friday."
Price and promo intelligence continuously monitors competitor prices, discounts and promotion mechanics across marketplaces and apps, matches products across platforms, and delivers a clean feed into your repricer, BI tool or alerts. iWeb Data Scraping captures prices as often as hourly at SKU and pincode level, so pricing teams react while a competitor's move is still current — the difference between defending margin and reporting on the margin you already lost. Brands typically recover 4–7% margin in the first quarter.
Pricing is the fastest lever in retail and the easiest to lose control of. Competitors reprice hourly, run flash promos by city, and quietly test discounts on your best SKUs — and a weekly manual check catches almost none of it. Price intelligence turns competitor pricing from anecdote into a measured, timely feed.
We capture prices product-by-product across every platform you compete on, match your SKUs to theirs (the hard part), and push the result wherever your team acts — a repricing engine, a BI dashboard, or a simple threshold alert. This is the packaged application of our managed scraping pipeline, and for the fastest-moving categories it runs on real-time extraction.
The gap isn’t knowing this matters — it’s seeing it in time to act. That’s what the feed is for.
Your SKU matched to the competitor's listing across every platform — so comparisons are apples-to-apples, not guesswork.
Not just the price — the discount type, coupon, bundle and threshold, so you see how the deal actually works.
Standard hourly, with minutes-level latency for the SKUs where timing decides the sale.
Quick-commerce prices vary by dark store — we capture the price each neighborhood actually sees.
Fire when a rival drops >X%, undercuts you, or launches a promo — to email, Slack or webhook.
Clean feed into your pricing engine, Snowflake/BigQuery, or dashboard — no manual export step.
Real sample structure from this feed. Your free 48-hour sample comes in your category, in this shape — CSV, JSON or straight to your warehouse.
| your_sku | platform | your_price | comp_price | comp_promo | gap_pct | captured_at |
|---|---|---|---|---|---|---|
| HS-340 | Amazon | 199 | 185 | 10% coupon | -7.0 | 2026-07-08 09:00 |
| HS-340 | Flipkart | 199 | 199 | — | 0.0 | 2026-07-08 09:00 |
| HS-340 | Blinkit | 205 | 179 | Buy1Get1 | -12.7 | 2026-07-08 09:00 |
| HS-180 | Amazon | 119 | 125 | — | +5.0 | 2026-07-08 09:00 |
[
{
"your_sku": "HS-340",
"platform": "Amazon",
"your_price": "199",
"comp_price": "185",
"comp_promo": "10% coupon",
"gap_pct": "-7.0",
"captured_at": "2026-07-08 09:00"
},
{
"your_sku": "HS-340",
"platform": "Flipkart",
"your_price": "199",
"comp_price": "199",
"comp_promo": "—",
"gap_pct": "0.0",
"captured_at": "2026-07-08 09:00"
},
{
"your_sku": "HS-340",
"platform": "Blinkit",
"your_price": "205",
"comp_price": "179",
"comp_promo": "Buy1Get1",
"gap_pct": "-12.7",
"captured_at": "2026-07-08 09:00"
},
{
"your_sku": "HS-180",
"platform": "Amazon",
"your_price": "119",
"comp_price": "125",
"comp_promo": "—",
"gap_pct": "+5.0",
"captured_at": "2026-07-08 09:00"
}
]
We map your SKUs, the competitors and platforms that matter, and the price rules you care about.
Products matched across platforms; prices, promos and availability captured on your schedule.
The feed lands in your repricer, BI or alerts — with the matching logic maintained as catalogs change.
| FIELDS | Price, MRP, discount %, promo type, coupon, availability, seller, timestamp |
| MATCHING | SKU-to-SKU across platforms via identifiers, titles, attributes, images |
| REFRESH | Hourly standard · minutes for priority SKUs · pincode-level on quick commerce |
| DELIVERY | Repricer API, webhooks, Slack/email alerts, Snowflake/BigQuery, CSV/JSON |
| PLATFORMS | Amazon, Flipkart, Walmart, quick commerce, grocery, D2C — your competitive set |
Price intelligence is the continuous monitoring of competitor prices, promotions and discounts across the platforms where you compete, turned into decisions: where you're overpriced, when to reprice, and what deals rivals are running. It combines automated data collection, cross-platform product matching, and delivery into your pricing workflow or alerts.
Standard feeds refresh hourly; priority SKUs in fast-moving categories can update in minutes via real-time extraction. On quick commerce, capture is pincode-level because prices vary by serving dark store — a single national price would misrepresent every neighborhood.
Yes — cross-platform product matching is the core of the service. We match your SKUs to competitor listings using identifiers, titles, attributes and images, and maintain that matching as catalogs change, so your comparisons stay apples-to-apples without manual mapping.
Yes. We deliver via API, webhooks or direct warehouse loads (Snowflake, BigQuery, PostgreSQL) so prices flow straight into your repricer or BI — no manual export. Threshold alerts can also route to Slack or email for teams that act on exceptions rather than full feeds.